There’s a palpable excitement at Strong Towns HQ for the imminent release of Strong Towns: A Bottom-Up Revolution to Rebuild American Prosperity, the new book by Strong Towns founder and president Charles Marohn.
Okay, so there really isn’t a “Strong Towns HQ” — our staff are scattered around the country, from Minnesota to Texas, from Oregon to Florida, and points beyond. But you should see our Slack channels, which have been thrumming with anticipation over the big release date of Tuesday, October 1. (Next week!)
We recently heard from the publisher that, due in part to the large volume of pre-orders, booksellers large and small are taking extra notice of the Strong Towns book. A huge number of copies are shipping out from warehouses right now. What that means is that people who pre-ordered the book because they already know what Strong Towns is about, have, at the same time, helped ensure that more folks who don’t know Strong Towns are going to have a serendipitous encounter at the bookstore. You know what we’re talking about: those special times when you discover on the bookshelf (or on an algorithmically generated e-commerce page) the perfect book that you didn’t even know you were looking for — a book with the potential to change everything, not just for you but for your whole community. We honestly believe that this is what the Strong Towns book can do. And you’ve played no small part in making that happen. Thank you.
We want to give Strong Towns readers one last opportunity to pre-order the book. If you do pre-order now, you’re going to receive a bunch of additional resources that won’t be available much longer. Some of it you may already know about. But there’s something new too.
Here is what you’ll get when you pre-order the book:
A “lost chapter,” featuring never-before-seen insights on how the Strong Towns approach can impact your town’s economic development — and what that has to do with a humble donut shop.
A sneak peek of the book that takes you inside Strong Towns: A Bottom-Up Revolution to Rebuild American Prosperity, featuring chapter-by-chapter commentary and quotes from the text.
A companion reading list, featuring insights and commentary from Chuck (to be delivered upon publication of the book).
An exclusive invitation to a digital book club where you can talk through the Strong Towns book with Strong Citizens from around the world.
Maybe you already knew about those bonuses. We’ve mentioned them before. But there’s something new too:
Everyone who pre-orders the book will receive a 25% discount on this pretty awesome new shirt we made.
Perhaps you’ve heard: to mark the release of the new book, Chuck is on kind of an unprecedented tour of dozens of communities around the United States and Canada. We’re calling it the Strong America Tour. If you pre-order the book now you’ll get a discount on this fantastic shirt that celebrates not just the tour but the international movement unfolding in cities and towns across North America.
How do you get access to all this great stuff? Simple. Just email your proof of purchase to Missy at email@example.com. We’ll take care of everything from there.
Getting to this point has been a wild ride. But it’s going to get even more exciting as thousands of people discover for the first time what the Strong Towns movement is all about. Thank you for being an indispensable part of that movement.